One of the positive things about the Saab era is that Trollhättan was able to maintain its importance as an automotive location. Although there are no more vehicles on the Göta Älv off the line, but the city has become more international and interesting. Contributed to the many Saab spin-offs that make a startup as a career.
One of the most interesting and likable is T-Engineering. The startup with Saab roots became 2012 to 70% of Dongfeng taken overIn the meantime, the Asians have also bought the remaining shares. The small, fine developer troupe is growing year after year, but has not forgotten its origins. On the website There is still a Saab pictured, and a lot of emphasis is placed on the Swedish heritage and legacy of the traditional brand. Today, 100 employees are involved in development, and more are to come in the future. Dongfeng has announced 2018 wants to invest another 7 million € in Trollhättan, 20 further jobs are to emerge.
Dongfeng is serious and calm.
The announcement would almost have gone down if Dongfeng Motor Corporation did not have its international plans for the next few years in China at the same time vorgestellt, The export initiative is rolling and China's largest manufacturer wants to become active in Europe and North America. 3 new assembly plants are planned, and 3 new sales organizations are to emerge to 2020. 2018 will be sold to 4.5 million vehicles, including 80.000 electric cars.
There are no details yet, but the route is clear. 150.000 vehicles are expected to go to Europe and North America every year until 2020, and maybe Trollhattan plays a role in that. In contrast to NEVS, Dongfeng has been reputable and calm in Sweden for many years. There were 3 years ago Rumorsthat Dongfeng could join NEVS. The denial came quickly, and Dongfeng made it clear at that time not to be interested in the production in the Stallbacka. But in the long term to Trollhättan as a location.
The times have changed. 2018 is not 2015. Europe and North America are now ripe for the attack of Chinese manufacturers. Geely has delivered a masterpiece with Volvo, London Taxi, the possible entry into Daimler and the acquisition of Lotus. NEVS, on the other hand, show how it does not work. And NEVS, so is the current state of affairs, 2018 will dance the final final dance. Liquidity is missing, Didi's entry is more fiction than reality. A business model can not be recognized, one's own name has been ruined with relish, the white knight with the plump checkbook is not in sight.
Speculation. But also perspective.
My thoughts on Dongfeng are speculative, Trollhättan fantasies. More on idea, hope and perspective than on facts. One thing is certain: Trollhättan and T-Engineering play a role in the long-term perspective of Dongfeng. Because the developers with Saab roots work in the only investment outside of China, which is not a joint venture. But Dongfeng belongs to 100%.