On Wednesday, the Saab Germany team was in Augsburg. The tour event was very well attended and another strong signal for our brand. Many Saab drivers usually have more than one Saab. Some of us are collectors and have a Swedish automobile treasure in their garage.
Mr. Kissling, Saab driver and collector surprised the Saab team with a very special piece. He has several classics from Trollhättan, but he came to Saab dealer tour with a Saab 92B from the model year 1955. The Saab, 21 PS strong, is in its original condition and will normally not be moved at this time of the year.
For Saab dealer tour of the two-stroke engine was allowed to welcome again to the fresh autumn air around his great-great-great-grandson from Trollhättan, the new Saab 9-5 sportswear and overseas relatives, the 9-4x. 😉
This is brand loyalty and an enthusiasm that you only experience at Saab and only with Saab. Fantastic.
The event in Augsburg was also great for Saab and the fans, because our new Swedes were well received here too. Many took advantage of the opportunity to get an exclusive outlook on the 2012 model year.
My special thanks go to Augsburg to the Saab Center, where the Saab team was well received!