The NEVS press department currently seems to have a busy schedule. In Sweden and the Netherlands, articles about Saab keep appearing, and a few days ago the Aftonbaldet visited the factory in Trollhättan.
The Aftonbladet is an important medium and roughly comparable to the Bild newspaper, at least as far as the circulation and distribution in Sweden is concerned. In the past there were also articles with a slightly negative undertone. But in the current case, a positive mood dominates. NEVS Head of Communications Göran Fredriksson had some details to tell that we did not know before. Here's an overview:
SAAB EV range
A BMW i3 comes up to 160 kilometers with a battery charge, a Nissan Leaf up to 199 kilometers away. Abandoned are Renault Zoe and the Mitsubishi i-MiEV at an official radius of action of 150 kilometers. The top dog is the Tesla S with gigantic 502 kilometers range.
And the Saab 9-3 EV? The Aftonbladet is talking about 280 kilometers, which would be a very good value. The Saab would, if the statement is true, thus still clearly behind the Tesla, but clearly ahead of the competition from Bavaria.
SAAB EV Availability and Price
"We focus on China and Sweden, then the rest of the world”Said Göran Fredriksson in the Aftonbladet. In a nutshell, sales in China will start at the beginning of spring, followed by Sweden in late autumn or the beginning of next year. The price, about which there is of course no reliable statement, should be very competitive.
Number of employees at Saab
In January, I wrote that NEVS could reach the mark of 700 employees by the end of February. The interview and the visit to the Saab plant probably took place in January, and already at that point the number had been exceeded. Fixed employees are 571, external consultants 130. That would be exactly 701, with an upward trend. A positive message! In the stablebacka you grow faster than expected.
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Produced vehicles and orders
Modest is still the number of vehicles produced. The Aftonbladet talks about 3 (previously 2) new Saabs per day. We can assume that this number will increase from week to week. At the moment one sells several cars per week over the internet, the delivery begins in April.
The number of vehicles sold will increase noticeably from April, as more and more dealers in Sweden are ready for distribution. If the showrooms are filled with new vehicles, then the Saab Revival could really take off. First attractive financing offers with 1.95% APR are already being advertised.
For Sweden, and the Aftonbaldet notes, the Saab story is something of a glimmer of hope. Volvo truck cuts more than 4.000 jobs. Saab is hiring people, of course at a much lower level. Sweden urgently wants to return more industrial jobs that have been lost in recent years. Times are changing ! Three years ago, the loss of Saab in the home country didn't matter. The economy was in full swing, the government dreamed of a Swedes "of the heads". Industrial work was seen as a discontinued model, service and the financial sector as the future.
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Saab could become something of a role model. A brand that is just reinventing itself and has the ambition to be among the best in its segment. In Västragötland a whole new story is emerging, which is now gaining momentum. The times are exciting and full of surprises!
Okay, whoever has enough of battery-powered cars will get their money's worth over the next few days. Then it's about the 9-5 NG and a hatchback that never saw the light of day.