We rarely report on the German brands, because there seem to be 1.000 pages about them in the www, and the world doesn't need another one. But today we're making an exception! BMW shows models that are unusual for the brand's culture and is taking a different course than its competitors. BMW is proving this with the i8.
The Munich is not an electric car like the Tesla, but a plug-in hybrid. Deliveries begin in June, and according to BMW, in the start-up phase, demand clearly exceeds the production volume. The i362's 8 hp system power consists of a three-cylinder turbo gasoline engine with a maximum output of 231 hp and a maximum torque of 320 Newton meters, as well as a hybrid synchronous electric motor with a maximum output of 131 hp and a maximum torque of 250 Nm. The top speed of the BMW i8 is electronically set at 250 km / h. The price - € 126.000,00 - is self-confident.
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Three-cylinder in the high-priced sports car? How was that with the legendary inline six cylinders from Munich as an integral part of the brand? Mercedes has set its plans with supercharged three-cylinder engines a few days ago, BMW delivers. Courageous !
In addition to the i8 celebrated the Active Tourer Premiere. Front-wheel drive, van, mini platform, still a BMW and - as Mark found - the nicer B-Class. Munich seems to be doing everything right now, and they are now occupying even the smallest niche. We'll see if this is good for the brand in the long term.
You could see how confidently BMW ticks at the press conference. While the representatives of Daimler and Opel were in English, Reithofer naturally spoke German. Logical! “We san we! ”We are confident and BMW is a successful German company.
Another success story Tesla writes. The Americans are also traveling in the old Europe and make their infrastructure with charging stations across the continent.
If you were thinking about Apple Car Play and the integration at Volvo yesterday, you have to be really brave with the Tesla ... or stop reading. With the Americans everything is one size bigger, the monitor is a proud 17 ″ in portrait format. There are hardly any buttons in the interior, everything is controlled via the touchscreen. NEVS sees the Tesla as a role model and is pursuing a similar strategy for what will come on the Phoenix platform in a few years.
Mark and Yves had a specific assignment in Geneva. Last year, I did not like the workmanship and material selection. Too little value for the premium class, too American, that was my opinion. Tesla has refilled, everything in the issued model for Europe seems better and higher quality processed than in the year 2013.
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The topic Tesla is exciting and will accompany us on the blog for the next months. More about the innovative manufacturer from the USA coming soon on the blog.
Images yves & mark for saabblog.net