PhoeniX concept lives. News from a Saab legend.

In March 2011 saw the Saab PhoeniX Concept for international attention. At the last public appearance of the Saab Automobile AB, the small, charismatic manufacturer was able to steal the show from all other providers once again. For the last time.

Saab Phoenix Photo Exent. In a hall of innovation 2011. Image: Saab Automobile AB

The PhoeniX Concept was groundbreaking and anticipated many innovations with an electric rear-wheel drive and the Android-based IQon. At the same time, the work of Jason Castriota polarized. He based his vision on the Saab sonnet, mixing tradition with modernity, and putting something exciting on the wheels.

The echo from the press was huge, there was a lot of recognition and design awards. Maybe because the story behind it was just too good to ignore. A small manufacturer escapes a large corporation, gets the chance to restart, and introduces a provocative study right at the beginning. These are the stories from which legends are woven and which we want to believe.

PhoeniX concept lives. In good condition and at NEVS.

After the premiere at the Geneva Motor Show Saab then caught up with the harsh reality. The interest shifted to the economic topics and the daily dramas. The then still young blog put the development to the test, because I would not have expected in this form. It became quiet around the PhoeniX Concept.

Phoenix lives. Current image from the former Saab Design Studios.

Unconfirmed messages said it had been damaged on the transport. In addition, Jason Castriota should never have received a payment for his work. For a while, the whereabouts of the vehicle were also unclear. There were some of the wildest theories, and I hoped the study would eventually show up at the Saab Museum.

At the latest 2013 was clear that NEVS had come into possession of the PhoeniX concept. The study remained, with a number of other concepts, in the environment of the design studios. A few days ago we received a current picture from Trollhättan. It shows the vehicle in a familiar environment and, if an assessment is possible, in good condition. Maybe, and that would be desirable, NEVS will eventually give fans access to the latest Saab design study. Or transfer it to the Saab Museum.

13 thoughts too "PhoeniX concept lives. News from a Saab legend."

  • 17. July 2017 at 10: 39 AM
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    The study model was 2011 a bang! SAAB was in conversation. That was a good thing "back then". 🙂
    Today, almost 6 1 / 2 years later, SAAB is history.
    NEVS plans (!) A comeback with the e-model 9-3 ...
    I think in the faster "digital time" the model of 2011 is already "obsolete".
    So a good way to positively surprise the SAAB Museum ...
    NEVS, only courage!

  • 17. July 2017 at 11: 29 AM
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    I remember in connection with PhoeniX / Castriota always including this video ....

  • 17. July 2017 at 11: 31 AM
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    Oh ... just see that now the video is embedded directly.
    Actually, I just wanted to link it! Sorry ....

    • 17. July 2017 at 11: 34 AM
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      Fits. All good

  • 17. July 2017 at 11: 35 AM
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    Hope this vehicle is transferred to the Saab Museum so that everyone can see how well and innovatively the development department at Saab has fonktioniert and always has done so before.

  • 17. July 2017 at 1: 06 PM
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    So at least the damage was indeed documented in a reliable source: http://www.swadeology.com/2012/12/phoenix-winged/
    and otherwise: the PhoeniX Concept for me is still and more than ever pure Saab virtues: polarizing design and an ingenious space economy with high variability!

    • 17. July 2017 at 3: 49 PM
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      Thank you! I had searched for this link!

      • 18. July 2017 at 9: 13 AM
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        Documentation on the link:
        It is unbelievable (but true) how "new vehicles" / car studies were handled.
        A poorly assembled transport group has probably driven the "mischief" ...
        Are all damages repaired ???

        • 18. July 2017 at 12: 03 PM
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          It seems so. Unfortunately, we do not have any personal insights. By the way, congratulations: That was comment 500 from you on the blog!

          • 25. July 2017 at 6: 18 PM
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            THANK YOU ! 🙂
            Did not know that I am so diligent ... 😉
            Is also because of the interesting and exciting articles!
            Although I have been "alienating" for about a year, the SAAB blog is a solid source. 🙂

  • 18. July 2017 at 11: 00 AM
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    A successful design and pure SAAB just - but unfortunately a perceived eternity ago.

    Looking beyond the box - for example, current events at Borgward - would also be nice again. Is it true that next year the SUV will be offered both with pure electric drive and in hybrid version? A well made hybrid version would still be more interesting to me than pure electric drive - I unfortunately miss this opportunity at NEVS so far.

    Incidentally, I think the design of the Borgward SUV is not bad.

    • 18. July 2017 at 12: 02 PM
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      The looks come too. Borgward is on the watch list, as is Qoros. The article probably comes after the holidays = blog break

  • 18. July 2017 at 2: 28 PM
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    The front end was probably actually model for the two NEVS vehicles from the CES. Hopefully the PhoeniX will eventually come to the museum.

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