How does a blog work? Especially by the readers. The short messages come, almost without exception, from our readers. They collect messages around the brand, are eye and ear for Mark and me. And hardly anything escapes them. The entry into a new Saab week starts with short news around the brand.
No rest in the stablebacka
Even the agreement reached for the long-term cooperation with Uber rival Didi does not allow any rest to enter Stallbacka. The crisis-ridden startup in the former Saab factory has suffered further losses. A long-time employee in trust has switched to Volvo in the last few days. And Martin de la Vega, Senior Manager for Battery Development, has now turned his back on another startup. He is now CEO of Abtery AB.
Can and does NEVS want to close the gaps? 5 jobs are currently reported as open. After a restart and a catch-up, it does not look like it.
Saab in advertising
Actually, the Saab brand should be dead. Actually ! At least that was the case with other brands that we sold. Does anyone remember Rover? Hardly, except for a few upright fans who seem to lead a very lonely life. Saab, on the other hand, is alive, and you see the vehicles again and again in advertising. The last commercial is from Esso. Saab, Turbo, these are the key words. What else !
Customer-friendly Saab workshop in Austria
The readers of All car in Austria were asked to choose the most customer-friendly workshop. In the issue 7 / 8 2017 the top workshops in our neighboring country were listed, which according to readers have the highest customer orientation. With listed in the recommendation is Saab Himberg, Which hardly bothers me personally, because in Himberg one lives Saab unconditionally. That's what customers feel, and it pays off. Congratulations to Austria to the team around Mario Milincic!
Saab study as a ray of hope.
It's strange. As long as Saab was producing cars, the German auto press barely left a good hair on the brand. I couldn't understand that, because small manufacturers like Saab were the icing on the cake for motor journalists. After there are no longer individualists like Saab and Co. and the press has to be content with testing Skoda against Seat against VW, the affection for the past is great.
Apparently, one thinks back with sadness about what was and what could have been. The look at a possible Saab study was at the weeks ago Autobild, In the current SUV monoculture, which is nearing its peak, a new Saab would have been a bright spot.