Blog donation 2018 and blog future

Sometimes a look to Sweden helps to understand our situation. In the home of Saab, the media landscape has changed a lot during the last 12 months. Small, local newspapers are fighting for survival.

Blog donation 2018. We need support.

What is local journalism worth?

In order to secure journalism locally, they have decided to take radical steps. The online editions have more or less consistently become chargeable. If you want to read, you have to pay. Either per article or as a subscription. Local journalism also has its price. Anyone who wants media diversity tomorrow has understood, at least in Sweden, that it cannot be free.

Mark and I are not journalists. We are fans who write for other fans. But the blog is something like a very small local newspaper in the big, automotive cosmos. Saab is a small village and we are the editors of the community. We like to write, with heart and soul. And we would like to add the blog story for another year.

Over the last few months, we have discussed the future again and again. Whether we want to open parts of the blog only for subscribers, or whether we continue to keep it completely open. And if we can afford that at all. The bill is simple. And she is sobering. On average, around 2.500 people read here on a daily basis. Some once a week, some every day. Last year, the blog donated slightly more than 100 readers. If we were to introduce a subscription model and increase the number of subscribers to just 200, then all the problems would be solved.

We have a budget that would allow for an annual blog project. Money for sticker promotions, service folders, research, rally plates for Saab meetings and many other ideas. 50% of the published articles would then no longer be freely accessible. And we carefree.

We believe in the free internet.

It's tempting, and in the past few weeks I've been close to pulling it off like this. In principle, however, we are of the opinion that everyone who is interested in Saab should still be able to read everything here. Because Mark and I believe in the fairness of the readers, in the appreciation of our work, and the freedom of the internet.

Unfortunately, the economic situation has not improved since our last appeal for donations in November a year ago. The number of Saab partners who support the blog has continued to shrink, and with them our budget. The effort to write our blog in the usual quality has increased.

Blog donation 2018. Our call also goes to the Saab partners.

It is undisputed that the brand needs the public. And that Saab is still alive in Germany, Austria and Switzerland - in contrast to other countries - could also be partly due to our work. Therefore, the appeal is not just for the readers. Saab partners who could support us regularly are also addressed.

In order to secure our minimum budget, we need the support of the readers for the coming year. You will need at least € 6.000,00 for the next 12 months. As so often, we think of € 60 per year, or € 5 per month, which the blog should be worth to the readers. We hope so! We are optimistic! We believe in the Saab Spirit and in our readers.

Of course everyone can give what they want and what they think is appropriate. We are grateful for any support! Every contribution counts, and every sum secures the blog and our work for the coming year! You can donate comfortably via PayPal, on request we can also send you the bank details (Email: donate (ät) saabblog.net).

35 thoughts on "Blog donation 2018 and blog future"

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    I fully agree with these opinions. Good work should always be valued and rewarded accordingly. My contribution should have been received last week. With your work, our little Saab village will continue to be a liveable home address and I think that's great. So dear non-paying subscribers, give yourself a jerk ... ..

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    May I ask how the 6000 Euro come together?

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      Very cautious at the moment ... After a good start. Tomorrow comes an update with the numbers!

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    Since 2 years, there is no longer Saab in our family. This decision was inevitably due to financial and space reasons to the reliable practicality of our vehicles to obtain. Nevertheless, I can not let go of the subject of Saab and I continue to pursue if not so often, but still very much and interested in the blog and would not miss him. That's why I find it very much in my best sense if I do not have to sign up to continue reading. And that's why I just donated. Although no 60 € but only 2 / 3 thereof, but would like to call the other readers to donate. With 2500 readers daily, 100 dispensers are clearly not enough

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    Hello Tom, I have just instructed my contribution to 2018. Thank you for your commitment and I am looking forward to saabige reports in 2018.

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    @all: Thank you for the donations over the past 48 hours. And for the positive feedback here on the blog. A great start, and for Mark and me a confirmation of our work! It makes us look to the future with hope! Please continue….

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    I hope that we can enjoy the blog in 2018 again regularly. Donation has been made. Hope many readers will make it so that Tom and Mark can continue to offer us the great Saab stuff.

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    With a clear conscience and great gratitude for your commitment, I have just done the donation.

    Oh yes ... if half of the “subscribed” readers would donate the appropriate annual fee, that would result in 500 x € 60 = € 30.
    "Manno", that makes you think how you have to toil to get at least the necessary € 6.- together ... tztztz !!!

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    I donate something in December. This month it will be nothing, because how could it be otherwise, a lot of money went into the two SAABs.

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    Every year this is one of the few "payments" that one likes to make 🙂
    Thank you very much for the great value. Hope many people agree and appreciate the blog as much as the donating readers do. I am optimistically looking forward to the "Kassensturz"!
    PS: By the way, I think the blog is "non-profit". After all, there are very many Saab enthusiasts. And on the automotive cultural level, it is one of the most important media that keep the spirit of a past cult brand alive ...

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      Not for profit ... that's right, Olli!

      However, Tom and Mark would then have to found an association or a GmbH, natural persons cannot be non-profit (well, they can of course and are many! Just not in the sense of the tax code (AO)). Purpose of the statutes: Promotion of the automotive culture, in particular that of the Swedish Saab brand, in particular through the exchange of experiences, maintenance of the automotive heritage and documentation and presentation of the history and vehicles of the Saab brand. Or something like that ... 😉

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    Done! Thanks for the daily dose SAAB!

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    Completed! Thanks for the great work. I hope that more than 100 people will hit the donation button this year. It's that easy to make the payment!

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    Mine comes in mid-December ... 🙂

    Possibly Could you offer a PRO version; Whole text instead of half, every post via PDF in the mail, no “Google” advertising, new “blogs” 12 hours earlier, discount vouchers for example. Orio or other partners, ect….

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      No way for me!
      Liver half of the contributions in the subscription.
      In terms of volume, PDF by email is garbage in the inbox; the existing Google advertising is really harmless; 12 hours earlier is completely uninteresting, the blogs are very rarely time sensitive; There are discount vouchers from KIK & ATU & VAG & about every existing retailer, such marketing nonsense is (my) Saab unworthy ...

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    You're doing a great job, thank you! I am happy to make an amount ...

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    Done! This is an absolutely fair price for your great work! A big thank you for that! And a few more than 100 dispensers should be there this year! Here we go!

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    Done!!!! Thanks for this very special blog and your great work.

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    It is really sad, 2500 readers a day, but only about 100, donors. Those who do not donate and use the blog should be ashamed ..

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    Hello Tom, thank you for your hard work. For me, you are the engine of our Saab community. I will also be happy to make the transfer and look forward to further interesting reports. Greetings from Saxony ... ..

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    In any case: (to the music of viva Colonia) “Join in, that's great…) And thank you, the SAABblognet stickers have arrived!

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    60 € I think it should be worth it

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      And yet I think that more than 100 readers should donate. It's not just about getting X together, but somewhere for appreciation - and the widest possible! ! !

      As Tom wrote, smaller donations are welcome. If all 2.500 readers only donate one 5er on average, this would be € 12.500 and thus significantly more than the targeted 100 60.

      In this respect, I join the call for donations: EVERY READER COUNTS. EVERY EURO COUNTS.

      PS
      Incidentally, this is also a crux of the payment models. If you shut down 100 subscriptions with those that are worth 60, thousands of other readers would be left out. The community here would unfortunately shrink. In addition, the range determines the value that partners and advertisers grant to a website.

      PS II.
      Tom,
      how about a workshop directory here on the blog? Entry for an annual fee.

      Readers would have a national directory and one would see which local SAAB service supports the blog. Just an idea ...

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        Well Herbert, well written ... as always. What is new about it, however, is that you seem to be able to read minds ... 😉 The workshop directory will certainly come. We plan to do so next year for a small annual fee. We could then distribute the financing over even more shoulders, and the workshops could make a very positive statement in favor of Saab.

        Furthermore, as written, we believe in the free internet. Against every trend we want to keep the blog open.

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    also done, I hope you will get a lot of comments with "DONE" !!!

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    Done and I hope that everyone who reads here regularly (including colleagues from the press) will donate a small contribution to get this great blog.

    Greetings Cetak

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    Sure, also will be back (!) As a donor!
    I also pay for my local newspaper :-), my “Tour” subscription, my trade magazines.
    Tom u. Mark, what your 2017 have again made available to articles, is terrific!
    Many thanks for that!
    YOU are the important SAAB link! (The "rest" would otherwise be the lone fighter faction ...)
    I'm looking forward to 2018 with the Saab blog!

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    I always eagerly read your profound comments. All the information is worth € 60 to me. I will therefore gladly make the transfer at the beginning of January. Hope many readers see this and participate too !!

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    donated

    Is the donation actually tax deductible?

    LG, Martin

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      Thank you! I'm afraid the blog is not recognized as a non-profit. So not deductible ...

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        Filed under car maintenance, it maybe…. !!

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          And, done… ..best !!

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      Since the blog will not be charitable, this is hardly possible.

      Just take it all for what it is: Acknowledgment for the great job that Mark and Tom are doing here.

      Now only the reference to the PayPal email address is missing in the article or is that also donation (ät)….?

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        Exactly, it's donation (ät)… .. There is also a button in the upper right corner. Thank you so much!

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      Not deductible, as not charitable!

      I think it's more about personal appreciation, whether you appreciate the dedication and contributions of Tom and Mark and the readers. And willing to financially support the provision of all the insights, information and images.

      And as is the case with hobbies such as luxury yachts, base jumping and Saab: the public rightly does not pay in the form of tax subsidies.

Comments are closed.