Saab Inside Number 10 is here!

A small anniversary: ​​The 10. Issue of the Saab customer magazine of Orio Deutschland GmbH is here! Members of the Saab Service Club were already able to enjoy the digital edition last Friday.

Saab Inside issue number 10 is here!
Saab Inside issue number 10 is here!

The first edition was launched in May 2014. A customer magazine, finally again, after several years without Saab magazine. Behind every Saab Inside there are many Saab-enthusiastic people who take care of the content. The actual responsibility - and most of the work - is borne by Ms. Gürel from Orio Germany. With each new issue, she grew more into her role as “editor-in-chief”. She takes care of the interaction with the agency, printing, layout and shipping. At this point I would like to thank you very much for that!

Printed copies of the Saab Inside number 10 at Orio partners

In the beginning, Saab Inside was a digital magazine. There were few prints of the first numbers, and only for a handpicked circle. This has changed, also because there was a great demand from customers and partners. The Special issue 9 / 2018 was first printed with a gigantic edition of 15.000 copies and distributed to partners in Germany, Austria and Switzerland. And the issue number 10 is also available in large, printed edition. Notebooks have been sent free of charge to the Orio / Saab partners in the last few days.

Issue number 10 is a review of Saab's activities this year. About the successful Saab events at Saab Bredlow, dealership Himberg and Lafrentz in Kiel is reported. The team Wagenheimer with its sporty Saab activities takes some place, the appearance of Orio at the Automechanika and the troll rally of the Saab friends Erftkreis are some of the other contents.

For the first time, the editorial team faced a luxury problem when creating the Saab Inside. A large number of topics and suddenly too little space in the magazine. That was new and is proof of how many Saab activities there were in 2018. The question of whether to shorten or omit texts - or to add a few pages to the magazine - was decided with a heavy heart with a reduction. The magazine, a free magazine financed by Orio, would otherwise have been too extensive and expensive.

Issue number 11 is scheduled for Spring 2019, so the Saab story continues. And as always, members of the Saab Service Clubs get their issue exclusively in advance. Membership and registration are free.

6 thoughts on "Saab Inside Number 10 is here!"

  • Last FR at Saab Service and what's up? The current Saab Inside, a perfect timing since the same evening was the Saabstammtisch! Ergo, 11 copies arrested and distributed to colleagues 😉

  • The chrome glasses have always polarized me: how ugly - crazy cool.
    Here in D I tended to take the first opinion. A stay in S, at that time with “crowds” of 9-5, changed my perspective permanently! With every SAAB that I met with chrome glasses at the time, I reconciled myself with the design. At the end of the holiday it was clear: what a cool design!
    H.Hürsch says it clearly: What potential has put in this front!
    So: take good care of the chrome glasses!
    Continue much driving pleasure with it!

  • Was with me already at the beginning of last week after the wheel change at the FSW in the car

  • Finally a pair of chrome glasses on the first page .. A super car I drive since 2008 a 9 -5 from Frankfurt directly from the Saab branch. So far no faults except muffler and inspection (78000 km)

  • Thanks a lot to Orio for the cool and informative SaabInside!

  • These double distorted chrome glasses (a photo of a photo) on the cover look damn sexy - wider and flatter than in real life ...

    One immediately thinks of a large (SAAB-9-5-) Coupé that could have existed in this design and with this snout. And I would have liked it better than an A7 or whatever else could come to mind as a competitor ...

    The chrome glasses were just a transitional design. Supposedly just a creative embarrassment gesture from SAAB. A life support measure for the old 9-5, which should be a bridge to the new 9-3 design and the 9-5 NG. In short: it was only a temporary solution and it was only intended as such ...

    But what a solution! ! !

    The photo of the Saab Inside cover makes quite casually, how much untapped potential in this front / in this design also has set.

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