The 80s. Probably the most exciting chapter in Saab history. The 9000 is born in Trollhättan and a state-of-the-art research and development center is being built. Saab engineers are researching the revolutionary Trionic, all-wheel drive and other innovations. The tragedy is exciting, moving, and the fact that you will end up with a wrong decision.
What is the blog's mission? To preserve the Saab legacy, to keep it alive and - if possible - to transport it into the future. A balancing act in which the lack of time and limited financial and human resources are balanced out with a portion of creativity.
One recent project on the blog is the digitization of Saab stickers from the 80 years. The initial spark comes in a sighting of the estate of the Mainz Saab Center. Many very well-preserved stickers that belong to the 80 years are among them. As a highlight also a cult 900 sticker, which is probably due to the creativity of Saab Germany.
In the first step, all adhesives are digitized and archived. They are thus preserved for the future. Where time has left traces in the form of bearing damage or color changes, these are returned to their original state.
Then comes the exciting question: What do you do with it? Since the blog is committed to both the present and the past, the answer is very simple. Most of the stickers will be a faithful replica.
The 80 years are reinterpreted
Another sticker transforms the 80 years into the present. Its basic form is preserved, but it is available in many different trend colors. After all, Saab Traditionpflege does not necessarily have to be 100% of the original. The first orders have been placed with our printing house, part of the production runs this week. I will present the first partial result in the next week.
Some readers might now like to get stickers from the 80 years. For them there are good and bad news. The bad ones: The stickers are not for sale. The Good: we give it away!
We send part of it to the Saab workshops, which have supported the blog for years and thus make it possible. It is our way of saying thank you and thanking you for your loyalty. The other part of the sticker will make it harder. We already reveal that you will be part of the new reader campaign that will go online in October.