Saab Ice & Snow - The Saab winter photo!

Where is it, winter? Spring temperatures prevail in the lowlands, and it does not look more wintry in the low mountain ranges. Nevertheless, we are optimists and are starting the search for the perfect Saab winter photo today. The campaign differs from its predecessors in one important point. Because for the first time it is deliberately international.

Saab Snow & Ice, the Saab winter photo.
Saab Snow & Ice, the Saab winter photo.

We publish the Saab winter photos with as much ice and snow as possible not only here on the blog. About our Instagram and Twitter We also address accounts to an international and sometimes very young audience. This is good for the brand that we have been keeping alive and aware of for years.

Terms and Conditions

What we expect is not a little! We are looking for the perfect Saab Ice & Snow photo! The vehicles come from Sweden, and Saab himself once described the country in a commercial as the home of ice and snow. A Saab in winter that fits, and the challenge for our readers will probably be to organize enough snow and maybe icy slopes from somewhere. But we have complete trust in the readers in this regard.

Ice & Snow. Saab XWD Days 2011.
Ice & Snow. Saab XWD Days 2011.

Per sender one photo allowed, So please, no flood of images, but one good photo, carefully selected. The sender assures us that he holds the rights to the photo and approves the free and unlimited use on the blog and on social media.

Please send your Saab winter photos to: iceandsnow@saabblog.de

What is there to win?

There was this big, mysterious one Skandix Carton. The company kindly packed me this XXL package during my last visit to the Saab. Without big words, just as support for actions like we start today. In the big box there are other small packages in the Swedish style. There are those little niceties that you like. Keyring, pencil case, sticker and a small, cozy moose. We will then enrich the package with additional Saab and blog stickers.

This is fun and probably arouses desires. Because we pass five of the nice, small packages on to the readers.

How to choose!

We don't decide who belongs to the winners. The readers have a choice, and we have come up with a simple procedure. The campaign runs on Instagram, Twitter and the blog until February 29. Only Instagram is decisive for the pre-selection. The 10 most popular images migrate from there to the blog in early March, where the final winners are chosen by the readers.

So that all Saab Ice & Snow pictures have the same chances, the publication on Instagram will take place at a fixed time with always identical hashtags. This ensures maximum equal opportunity for each submitter.

What remains to be done?

The Saab Ice & Snow promotion starts today and ends on February 29! Saab-enthusiastic readers only have one thing to do: hope for a wintry January and February. Find snow and ice, drive Saab, take perfect photos and have a lot of fun!

14 thoughts too "Saab Ice & Snow - The Saab winter photo!"

  • I would be interested to know whether the Vienna TTID XWD is still in Austria. Back then it was probably still a vehicle from Saab Austria.
    Otherwise there is only hope for snow here in my area, too bad that it didn't snow on Saturday, snow and Saab Support Convoy would have been good

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    • I assume it will not be him. At that time, all Saab company vehicles were collected and “recycled”. In other words, sold to prospective customers quite cheaply. Former Saab Austria employees read from time to time, maybe a comment will come.

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  • Nice campaign - even if I, as a hamburger, can check off our mild winters. And since I deliberately don’t frequent any “social” media, all I have to do is look forward to the final on the blog! These will be great shots! 🙂 Great idea - and yes, especially in the sense of a rejuvenation and internationalization of blog readers, you can’t avoid the said platforms, so exactly how it is brought up.

    I just hope that the blog will remain in its "old-fashioned" form, so that you can continue to enjoy, research and comment on exemplary researched and skillfully worded articles - without a flood of data to the "Fratzenbuch" or similar. to be transmitted and without being slaughtered in the media by other commentators (postings, retweets, etc.). The blog is a real oasis! 🙂

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    • We are “old-fashioned” and remain so. German server and provider, medium-sized company that we have known for years. We retain control over the data.

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  • That is a great statement! 🙂 Caresses the native soul.
    But the last sentence is particularly important. Thanks Tom.
    VG

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  • Cool action.

    The call anticipates the problem of many Saab drivers not being able to participate meaningfully. So is the action unfair?

    Definitely not. Despite climate change or living in the flat country, everything and everyone can get caught at least occasionally. Even if I can't participate again, I'm looking forward to and about pictures of Saabs that defy the cold ...

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  • Hello dear Saab community.

    If I correctly interpret what Tom wrote, the photo doesn't have to be from this winter, if you can call it that.
    So searched the photo albums of the past few years, pretted up on the computer and collected the Skandix package!

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  • Great action, again! I look forward to the pictures!

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  • Crap, my seasonal vehicle doesn't "play"! Another reason to make it a year-round car 🙂

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  • Or to add an additional “Wintersaab”

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