Today, car manufacturers generally refer to themselves as mobility service providers. Hardware is out, software and service are the future. Offering your own car sharing service is one of them. The idea is pursued more or less consistently depending on the provider. Europe is not really leading in the implementation of this strategy. China is once again showing how it's done. Caocao, the mobility service provider of the Geely Group has been active since 2015 and already has more than 60 million registered users.
The growth rate of the Geely platform is high, this year it is 140% compared to last year. The best month so far was July this year with 10 million active users. A future market that Sono Motors has long since discovered for itself.
Car sharing platform for all makes
One of the main pillars of Sono Motors' strategy has always been the car sharing service via its own app. They will soon also be opened to foreign brands. Every car can be shared with the app in the future. No matter how old it is and which drive, regardless of the make. An option also for owners of youngtimers and classics?
Definitely a step towards more sustainability and better use of resources.
Laurin Hahn, CEO and co-founder of Sono Motors, says:
"In Germany, 47 million vehicles are idle for 23 hours a day, taking up valuable space. We have to start using cars more efficiently. To this end, we want to offer community car sharing beyond the Sion with the aim of becoming the largest car sharing platform without owning a single vehicle".
Predicts rapid growth
The car sharing service is provided by the Sono app enables. The service is expected to generate annual sales of € 2025 million as early as 295. The app offers integrated payment processing, insurance protection and, if desired, a telematics function.
The car sharing service can be easily set up on the smartphone. The handover of the keys for all vehicle models is supported by a digital process in the app. A completely digital, hardware-supported solution is to follow soon to make the process even more convenient.
Lower costs, better utilize vehicles
Pilot projects from Sono Motors show that car sharing via the community can increase vehicle utilization by up to 150 percent compared to normal vehicle use. In addition, the monthly costs for car owners could be reduced by up to 85 percent. On average, 12 people share a car during the pilot projects, which would significantly reduce the space required for parking spaces.
Can be used publicly from 2022
Sono Motors is currently testing the extended service with selected users across Germany. At some point in 2022, the app should then be publicly accessible to everyone. If the Sion hits the market in 2023, Sono Motors could offer the world's largest fleet of shared vehicles.
One forecasts in Munich.
With images from Sono Motors