The staging could have been perfect! For weeks, the hype about the Emily GT project was fueled by the media, with great success. Nothing less than the Saab rebirth is on the agenda, even if the operation cannot officially be described as such.
Meticulously prepared, the entire Saab world, including a number of car-savvy Scandinavians, and most of the population of Trollhättan waited this week for the big moment.
They waited - (perhaps) in vain. What was announced for this week has not happened until now. Or maybe it is - in secret.
Yes, I want to read more...
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