What comes after the espresso cups and the Saab stickers? The 3rd quarter won't be boring, two campaigns are ready to take off on the runway. Let's give it some real rubber, talk about the details...
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The Saab brand should be dead. say. But it is amazing how much Saab presence there is still in the media around the world. This week, not only, the Saab 9000 is in the ...
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The Saab appointments are only trickling onto my desk at the moment. But the scene is alive and enjoying the summer. The Stammtisch Stuttgart-Alb has scheduled a short-term appointment, which is why the schedule is already published today. She…
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General Motors and NHTSA are recalling all 9-4 Saab 2011-12x and 2010-16 Cadillac SRXs to the dealership. The recall with the campaign number 21V473000 was…
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If there was a friendly headline in the last few days, it was this: "Production in the former Saab factory" was the title of "Automobile Production". It revolved around Sono Motors and the Sion. The Munich…
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An exciting first half of the year lies behind the blog project. The espresso cup promotion was a success and so was the now ending promotion for the “Min riktiga bil är en Saab” stickers. Today is really…
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It's been almost 10 years since the gates at Saab closed forever. The brand is missed. The regret over their disappearance is international. It stretches from North America through Russia, where you can…
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Time is ticking and our campaign for the second quarter is coming to an end. There is still the possibility to secure our "Min riktiga bil är en Saab" sticker. The promotion ends on June 30th...
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By ship through Sweden, dream trip Götakanal. 600 kilometers across the country, with the historic steamer from Gothenburg to Stockholm. Saab of course plays a role, because the Göta Älv and the Saab city of Trollhättan are ...
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New Saab reading is on the market, with exciting topics. The Saab Cars Magazine #6 builds on the quality of the previous editions and brings topics that are worth reading. The selection spans the…
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It starts again! Saab meetings are possible again, the brand is awakening to new activities. We can already report three dates for the warm, sunny weekend! Whether it’s a kebab contest or a possible beer garden conquest, it…
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A Saab prototype strays through the media summer slump, which seems to be particularly pronounced this year. An electric car, the likes of which they never got on the wheels in Trollhättan. Saab 9e is the name...
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Dear Saab friends! There will also be a Saab Rhön exit this year, on Saturday, September 18, 2021. After driving down the steep stretches of the Rhön over the past two years…
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America is said to have been the land of unlimited opportunity at some point. You got everything, provided the correct credit card. It's always been different with cars. Not every automotive dream is possible in the USA. What not really...
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Something like normality is slowly returning to the Saab cosmos. The first meetings and regulars' tables take place again, and the scene slowly awakens to new life. We like that, and we want to do our part to…
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