Not all of our project ideas are easy to implement. The deeper we dive into Saab history, the more challenging it becomes. The thought of designing the right key fob for each Saab series is generally appealing....
Read more
Final! Our excursion into the past of the cult brand Saab ends today. For the time being, because a further writing of the idea is not excluded. With the model years 2010, 2009 and 2008 the last part of the Saab journey through time goes online....
Read more
More time capsules for model year 2012 are going online today - and for the first time also for model year 2011. The time capsule is particularly dramatic because it represents the upheaval that Saab Automobile was in at the time....
Read more Saab and the planes. The never-ending story, the saga of the brand's roots. In fact, we don't escape the airplane genes either, as the Saab time capsule shows. A jet can be found on the outer packaging, in which…
Read more We have used the last few days and diligently packed Saab time capsules. Let's start with the 2012 model year, then work our way to the earlier years. It will probably be over in 2008 or 2009….
Read more Anyone who read here on Sunday knew about it. Our Saab time capsule is on the tarmac, ready to take off. The project is pretty crazy, but also creative, and something the team enjoys...
Read more As promised, we are working through the wish lists of the readers. With each new month we start a different campaign, in February it's the turn of Saab keychains. Of course we thought about the design and execution...
Read more It's been 11 years since the Saab Troll celebrated a comeback here. The history was that a Saab workshop that no longer exists today gave us an original Troll sticker from the 1960s ....
Read more Winter hasn't really started yet, the cold days are yet to come. Then you need fluffy hats, we worked through the topic in December. In order to always be warmly wrapped up and stylish on the go,…
Read more It's St. Nicholas Eve and we've got some fluffy, warm Saab hats for you! The days are now getting noticeably colder, but we have taken precautions. Nobody should be cold, not outside in winter. Our Saab hats keep you warm in the cold…
Read more November and December are the months for annual calendars! Faded car brands only play a marginal role, and mostly there are canned pictures. We have the festival in Trollhättan for the 75th birthday of the brand...
Read more 1947 was the founding year of the legendary car brand Saab. 75 years have passed since then. The production in Sweden no longer exists, but the cars still inspire today. We take the opportunity of the anniversary and…
Read more As promised, the August campaign has a slightly summery touch. Our new Saab Base Caps, the current contribution to maintaining tradition, can now be ordered in the Aero X Club Shop. The template for the campaign was provided by the 75th birthday...
Read more The white version of our SaabBlog decal was sold out for a few weeks. We have distributed 1.200 pieces so far. Free for all Saab Aero X Club members. While black decals were still in place, the white SaabBlog…
Read more For more modern Saab there are license plate holders like "Born from Jets". For the classics from Trollhättan we have added "En bil från Saab ANA" to the program. With this we travel far back to the Swedish…
Read more