Saab videos

The world's largest Saab video archive on the Saab blog. Discover Saab tests, buying advice and historical commercials from 1957 to now. Stream Saab videos online for free.

Saab videos from Ur-Saab to 9-5

The video archive contains films from the original Saab to the last models that rolled off the assembly line in Trollhättan in 2011. Among them Saab 9-5 NG and 9-4x, of which only a few copies were produced. Rare contemporary documents show the historical development of a well-known car brand, which has its roots in one of the oldest industrial companies in Sweden.

Saab Automobile was founded in 1947. Engineers who originally came from aircraft construction began designing automobiles that were revolutionary and innovative. Saab made the turbo engine popular and brought many innovations that are common today.

The cleaning of headlights, active headrests, ventilated driver's seats and much more are ideas that are documented in our videos.

Saab Performance Team

Much better than flying - Saab Performance Team in action

30. March 2021April 2, 2021 Tom Office Series 4 comments Videos, Saab Performance Team 1 min read

The Saab Performance Team was a figurehead for the brand. Whenever possible, it showed presence. The core of the force was amateurs. Employees from the assembly line who assembled Saab from Monday to Friday and after work or on the weekend

Design Saab 9-5

Who is eve Did she design the Saab 9-5?

23. March 2021April 2, 2021 Tom Office Series 6 comments Einar Hareide, Ingrid Karlsson, Saab 9-5, Tony Catignani 2 min read

Do we have to rewrite Saab history? Was a woman responsible for the design of the Saab 9-5? And who is Eva? Many questions! Let's start with something basic. The auto industry has been a male bastion for an eternity. To this day, car designers are predominantly men,

DSF Motorvision 50 years of Saab

50 years of Saab feeling - DSF Motorvision 1997

3. March 2021April 2, 2021 Tom Office Series 50 years Saab, DSF, Engine vision 1 min read

In retrospect, it is surprising how positively some broadcasters dealt with Saab. DSF Motorvision dedicated a contribution of more than 50 minutes to the brand's 5th birthday. It starts with the planes they still build at Saab today,

50 years of Saab on 3sat

50 years of Saab avant-garde - article by 3sat

17. February 2021April 3, 2021 Tom Office Series 3 sat, 50 years, Jens Becker, Saab Center Sauerland 2 min read

1997 was the television year for Saab in Germany. There was something to celebrate. 50 years of automotive engineering, avant-garde as 3sat states. Then the IAA in Frankfurt, the premiere Saab 9-5 and the marketing of the Talladega Challenge. Saab on many channels,

Saab 9000 commercial

Saab 9000 commercial Germany

10. February 2021April 3, 2021 Tom Office Series 9000 CD, German television, saab 9000, commercial 1 min read

Saab commercials for German television are rarities. In any case, I can't remember ever seeing one for the 9000 CS and CD. But they did exist and in 1994 Saab Germany sent a classic 30 second commercial

Saab 9-5 presentation Frankfurt 1997

Saab 9-5 Germany premiere Frankfurt 1997

27. January 202127. January 2021 Tom Office Series 1997, Bockenheimer depot, frankfurt, Presentation, Saab 9-5, TAT 1 min read

The first Saab 9-5 was in fact a birthday present that the Swedes gave themselves on the 50th anniversary. They put a lot of effort into the presentation, the motto was to bump instead of spill. Saab thought he was on the upswing and saw himself on the same level

Saab Suite car ballet by Saab

Culture in three acts - Saab's car ballet

19. January 202119. January 2021 Tom Office Series Åke Andersson, Car ballet, Bengt Dahl, Bertil Johansson, Bizet, Delibes, Dvorak, Eric Carlsson, Ponchielli, saab 900, saab 9000, Strauss 1 min read

The 1980s were exciting at Saab. The 9000 blossomed into a high-flyer and the most modern research facilities in the industry were built in the Stallbacka. There was also a little craziness, after all, you had an image that you had to cultivate. The

Saab 9-5 presentation Zurich

Saab 9-5 presentation Zurich

Saab 9-5 Aero presentation 1999 in Zurich

15. January 202115. January 2021 Tom Office Series 1999, Videos, Presentation, saab 9-5 aero, Zurich 2 min read

Good things take time! They didn't feel any pressure in Trollhättan, because the 9-5 with the V6 sold brilliantly. Die Aero with the four-cylinder was missed by die-hard Saab fans. They just had to be patient, or with them

Saab 9000 CS 2.3 1995 on the Nürburgring

Saab 9000 CS 2.3 1995 on the Nürburgring

Saab 9000 and R900 racing feeling

8. January 20217. January 2021 Tom Office Series Abbot Racing, Nurburgring, saab 9000 cs, Saab R900, Volker Strycek 2 min read

Saab brought a large portion of racing feeling to the dealers' showrooms in 1995. Good for the brand's sporty image, also good for the mood of the customers. Saab on the road in the 24 hour race at the Nürburgring, with Volker Stryzek at the wheel.

Saab 9000 model in the design studio in Trollhättan

Saab 9000 model in the design studio in Trollhättan

The challenge of the Saab 9000 - a long Saab film

24. December 202024. December 2020 Tom Office Series Alfa Romeo, Development, Fiat, Videos, spear, Mercedes, production, saab 9000 2 min read

In the spring of 1974, work began on the 9000 in Trollhättan. A completely new car and the way to a higher class. Behind the project was nothing less than the future positioning of the brand. Exciting, groundbreaking, and by no means easy.

Saab is testing ABS on the Teves site

Saab is testing ABS on the Teves site

Saab tests - what can the ABS system really do?

14. December 202014. December 2020 Tom Office Series ABS, Videos, Max Danner, Mercedes 190E, Saab 9000 CC, test tanks, Teves 2 min read

Munich, towards the end of the 90s. I was on the road with a friend to test what an ABS system can really do. Our test car was its brand new Mercedes 190 E. Test site the cobblestone route past the Maximilianeum towards the Praterinsel.

Saab R900

Showroom Video - Saab R900

3. December 20203. December 2020 Tom Office Series Group A, Saab R900, Uli Weinmann, Volker Strycek 1 min read

Again and again you meet the R900 in Saab history. The sporty special series of the Saab 900 II, which had a background in racing. Because Saab Germany actually built an R900 racing car for Group A with Uli Weinmann. With

Saab 900 Talladega Workshop Bad Homburg 1996

Saab Talladega Workshop - Bad Homburg 1996

27. November 202026. November 2020 Tom Office Series 1996, Bad Homburg, Videos, Rolf Peter Bleeker, Saab 900 II, Saab Talladega, Workshop 1 min read

Our project to digitize old Saab films also brings out the unusual. The Saab Talladega Workshop, which took place in Bad Homburg in 1996, is a historical document. He deepened the events in Talladega in front of the assembled press representatives. And shows a person who is one

Saab 900 II showroom video

Relaxing - Saab 900 II Showroom Video

10. November 202010. November 2020 Tom Office Series Saab 900 II, saab germany, Showroom, video 1 min read

In the 90s, Saab Germany produced a whole range of short showroom videos. Sometimes they were quite creative and cut Swedish films into a compact format. Sometimes, and this is the surprise, there were in-house productions by the Germans

Secret! The rally department pushes a Saab 99 EMS out of the hall!

Secret! The rally department pushes a Saab 99 EMS out of the hall!

News Saab videos

A monument to rally sport - Master of the Wheel Part 2

20. October 202020. October 2020 Tom Office Series Audi Quattro, spear, By Eklund, rally, saab, simo lamps, Stig Blomqvist 2 min read

In 1991 Saab turned the sequel to Master of the wheel. It had been two years since the first film, but the story remained incomplete. Finishing them up was a good decision. Even in retrospect. Because the second part

← Back