Who is eve Did she design the Saab 9-5?

Do we have to rewrite Saab history? Was a woman responsible for the design of the Saab 9-5? And who is Eva? Many questions! Let's start with something basic. The auto industry has been a male bastion for an eternity. Car designer

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The better Saab design? 9-5 Aero vs. Saab 9000

How do you define Saab design? Difficult question. In Sweden, Saab stood for the semi-station wagon for a long time with the 99, 900 and 9000. The hatchback, which in some markets has the image of a cheap Japanese car

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The better Saab? 9-5 Aero vs. Saab 9000

Oh, that wedge! I see him in the rearview mirror, he's following me. Flat, exotic and exciting. If I didn't know better, I would take it for an Italian make. A Lancia, maybe a Maserati or a Fiat.

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IAA. Audi makes Saab - Borgward puzzles

We could find clear design elements from Saab in new Audis in the future. The continuous strip of lights at the rear is a design feature of the last Saab 9-5 and the 9-4x. It would also have adorned the 9-3 successor. But now

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Borgward lives

The summer slump is on its way, and this year it seems particularly extensive. Marcus and Manuela report daily from the IntSaab in Norway, and today I am daring a trip to another brand. What

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Borgward answers

…at least a bit. And a former Saab head of design is now chief designer at Borgward. But one after anonther ! A stand at the Geneva Motor Show, a new website, a redesigned logo. Borgward does it

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Sweden Weekend. Swedish metal vs. German techno.

Or Volvo V40 vs Mercedes A class. In the UK, the Gothenburg-based car maker is driving a cheeky, crazy campaign. The text is reminiscent of Saab Marketing in the past when the legendary Saab vs …… advertisements were still available. Since there is currently no media activity from Trollhättan, at least Volvo is bringing some fun to our Swedish-inspired automotive soul.

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SAAB weekend. Castriota pictures SAAB 9-3 successor.

It is strange. The chances that this proposal will ever see the world as Saab are nil. Nevertheless, photos of the Castriota design go around the world. Which somehow also speaks for the interest in the brand Saab and for their future.

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Grab or not grab - that is the question!

Who does the Saab Greif belong to? Is it the exclusive property of Scania, does it even belong to the Saab DNA, or is it freely available as a historical heraldic symbol? The press in Sweden is still struggling with the summer slump

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SAAB Weekend: Saab 9-3 coupe, Simon Padian, politics

On Friday I was in Mainz with my friend Marco to pick up his new Saab 9-3 Aero Coupe at the Saab center. As expected, the handover was professional and cordial. The 9-3 stood for

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