The challenge of the Saab 9000 - a long Saab film

In the spring of 1974, work began on the 9000 in Trollhättan. A completely new car and the way to a higher class. Behind the project was nothing less than the future positioning of the brand. Exciting, groundbreaking,

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Traditional luxury - the interior of Hengchi 1

Evergrande Auto wants to bring movement to the auto industry with the Hengchi brand. Expectations are high, but there is no revolution. But not the surprise. In the interior, Hengchi 1 is traditional and spoiled

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Quietly say goodbye - manual transmissions are disappearing

There are some things that drivers of the future will no longer be familiar with. Things we are used to disappear. These include the manual gearbox, the ignition key, the mechanical handbrake or the suction cup navigation device. With the ignition key or navigation system

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Elk test Mercedes and Saab. Swedish real-life safety!

It is October 1997. The Swedish magazine Teknikens Värld is looking for the Car of the Year. She is testing various new releases, everything is going as it did in previous years. Until the Swedes the new one

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Automobile monoculture is never good

Scandals shake the foundations of the German auto industry. First Dieselgate, now alleged antitrust violations. The horror never ends, and one of our country's key industries is at a crossroads. But it started many years ago.

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SAAB 9-5 sports suit comparison test (Audi - Volvo - BMW - Mercedes)

The Saab 9-5 sports suit in a large comparison test against Audi, Volvo, BMW and Mercedes. What this blog is actually about has been falling behind in the last few days. To make this clear, the team is writing one

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Sweden Weekend. Swedish metal vs. German techno.

Or Volvo V40 vs Mercedes A class. In the UK, the Gothenburg-based car maker is driving a cheeky, crazy campaign. The text is reminiscent of Saab Marketing in the past when the legendary Saab vs …… advertisements were still available. Since there is currently no media activity from Trollhättan, at least Volvo is bringing some fun to our Swedish-inspired automotive soul.

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