Saab vs. primal scream – what about the aero and the instincts?
The legendary Saab vs. XY campaign brought exciting contributions. A particularly notable one is the ad for the 9-5 Aero that Saab Germany released in 2000...
Read more ...The legendary Saab vs. XY campaign brought exciting contributions. A particularly notable one is the ad for the 9-5 Aero that Saab Germany released in 2000...
Read more ...It's a fact! Saab drivers greet each other. Still and for regional reasons perhaps more than ever. But why do they do that? A valid answer…
Read more ...It was the favorite word of the late 90s in IT. The acronym WYSIWYG (What You See Is What You Get) made the rounds. Originally from…
Read more ...Saab is also continuing to develop in Germany and will have a new working environment in the Spurwerk in Bremen, which is currently under construction, in autumn 2023...
Read more ...Saab advertising often contained a good portion of self-irony. In the early 2000s, the German branch ran several campaigns in this style. Sometimes exaggerated...
Read more ...Autobianchi is one of the car brands that are almost forgotten today. The end comes with the merger with Lancia within the Fiat group. From the year…
Read more ...Bertil of Sweden, Duke of Halland and Prince of Sweden, drove one. As do many celebrities, athletes and entrepreneurs. The Saab 99 EMS was the…
Read more ...One vehicle that has always flown under my radar is the Polski Fiat 125p. Why should I have been interested in him? He only became noticeable when...
Read more ...Saab advertising has always loved understatement. There was perhaps even a bit too much of it, in retrospect. The volume would have been turned up a little...
Read more ...In the 90s, Saab Germany produced a whole range of short showroom videos. Some people were quite creative and cut Swedish films...
Read more ...The picturesque Vordertaunus is one of the most popular residential areas in the Rhine-Main area. Purchasing power is disproportionately high in cities like Kronberg and, in comparison to the rest of Germany, is…
Read more ...There is no image film in glossy format here. If you expect that, you might be disappointed. It's about a Saab Germany press event in January 2000. The occasion was...
Read more ...There was once a time when convertibles played a big role. You could also say that it was the convertible itself that saved Saab...
Read more ...24 years ago, all was well with the world at Saab. Almost at least! After all, it was a time of hope and pride. A complete…
Read more ...Saab at the AMI!! How can a car manufacturer that has been under the administration of the administrators for over 5 months and has not had any cars for more than a year...
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